Entertainment Marketing
Sundance Institute
Project Overview

Sundance Institute wanted to celebrate 25 years in support of independent film-making.

We created a metaphor of a tree, whose branches were made of twinkling lights, with each film title being part of the tree. We combined 3D elements with pre-existing footage and used light bokeh as the transitional elements into the individual film highlights.



TAGS: FILM / MARKETING / EDITORIAL / VISUAL DESIGN

Role: Art Director, Design, Animation
Client: Sundance Institute / Digital Kitchen
Result